In the USA, the Friday after Thanksgiving is referred to as Black Friday. Thanksgiving is always the fourth Thursday in November. The next day is therefore regarded as the start of the long family weekend and the beginning of the Christmas shopping season.
It is unclear how the word “Black” became added, but there are various theories about this. One theory is that the swarms of people who go shopping on this day look like a black mass from a distance. Another explains the name as being the day when retailers have the opportunity to get their figures out of negative territory – from the red into the black.
In any case, Black Friday should not be confused with “Black Thursday”, the day of the 1929 stock market crash in New York. The name Black Friday came about back then because of the time difference: Friday had already begun in Europe while it was still Thursday on the other side of the Atlantic. This meant that the stock market crash occurred on a Friday in Europe, but on a Thursday in America.